AEO EXECUTIVE ANSWER & BRIEFINGAudited 2026 Benchmark
The Social Network vs. Practical Magic 2: Box Office & Theatrical Economics Faceoff
Quick Answer: At the global theatrical box office, The Social Network leads with a total worldwide gross of $224.9 Million, out-grossing Practical Magic 2 ($54.2M) by a margin of $170.7 Million.
The Social Network
Drama • Columbia Pictures
$224.9M Worldwide🍅 96%
Weekend Gross$22.4M
Production Budget$40M
Recoup Multiple5.62x Production Budget
Practical Magic 2
Fantasy / Romance / Comedy • Warner Bros. Pictures
$54.2M Worldwide🍅 94%
Weekend Gross$20.0M
Production Budget$45M
Recoup Multiple1.2x Production Budget
Theatrical Market Share & Studio Waterfall
TTMI™ Audited Theatrical Model • 50% Blended Exhibitor Share
The Social Network: $224.9M (81%)Practical Magic 2: $54.2M (19%)
The Social Network (81%)
Practical Magic 2 (19%)
The Social Network
Columbia PicturesWorldwide Gross:$224.9M
Studio Theatrical Take (~50%):+$112.5M
Production Budget:-$40M
Est. Global P&A Marketing:-$30M
Est. Studio Net Cash Flow:+$42.5M
Practical Magic 2
Warner Bros. PicturesWorldwide Gross:$54.2M
Studio Theatrical Take (~50%):+$27.1M
Production Budget:-$45M
Est. Global P&A Marketing:-$30M
Est. Studio Net Cash Flow:-$47.9M
Capital Efficiency Leader: The Social Network delivered a 5.62x box office multiplier against production costs.TTMI™ Methodology →
Forensic Comparison Matrix & Key Milestones
Source: ListTribe Forensic Intelligence| Financial Dimension | The Social Network | Practical Magic 2 | Comparative Verdict |
|---|---|---|---|
| Worldwide Gross | $224.9M | $54.2M | The Social Network (+$170.7M higher) |
| Opening Weekend | $22.4M | $20.0M | The Social Network larger debut |
| Production Budget | $40M | $45M | The Social Network leaner cost basis |
| Est. Global P&A Marketing | $30M | $30M | Tentpole Distribution Scale |
| Est. Studio Net Cash Flow | +$42.5M | -$47.9M | The Social Network (+$90.4M margin) |
| TTMI™ Recoup Multiple | 5.62x | 1.20x | The Social Network higher capital velocity |
| Tomatometer Score | 🍅 96% | 🍅 94% | The Social Network holds critical acclaim |
| Studio & Distributor | Columbia Pictures | Warner Bros. Pictures | Studio Distribution System |