Practical Magic 2
Practical Magic 2#1 AT BOX OFFICE
🍅94%
Theatrical IntelligencePG-131h 54m

Practical Magic 2

Fantasy / Romance / ComedyWarner Bros. Pictures

🍅
94%
Certified Blockbuster

1.2x Production Recoup Multiple

🍿
95%
A+ Audience Draw

Global CinemaScore Tracking

Worldwide Haul$54M
Weekend Gross$20M
Production Budget$45M
Breakeven Target$113M

Studio Financial Waterfall & Profitability

Audited Theatrical-to-Net Studio Economics
Warner Bros. Pictures AUDIT
Gross Box Office$54M100% Total Gross Receipts
Net Studio Rentals$25MAfter Exhibitor Splits
Total Capital Invested$70MBudget + Global P&A
Net Studio Yield+$10M1.14x Recoup Multiple
Gross Box Office

1. Worldwide Box Office Inflow

+$54M

Total ticket receipts collected across all global theatrical exhibition partners.

Domestic: $34M (63%) • International: $20M (37%)
Domestic (63%)International (37%)
Exhibitor Cut (-)

2. Theater Chain Retention

-$29M

Standard exhibitor retention: ~50% of domestic box office and ~60% of foreign theatrical grosses remain with theater circuits.

Leaves $25M in Net Theatrical Rentals for the studio
Negative Cost (-)

3. Production Budget Amortization

-$45M

Above-the-line talent contracts, physical production shoot, stunts, and CGI visual effects.

Fully amortized physical production, soundstage hire, and talent guarantees
P&A Marketing (-)

4. Global Prints & Advertising

-$25M

Worldwide theatrical distribution and marketing push required to propel the commercial opening.

Global promotional tour, broadcast television spots, and digital media buys
Streaming & Ancillaries (+)

5. Post-Theatrical Ancillary Licensing

+$55M

Long-tail digital windows that typically generate 80–100% of the original production budget in high-margin cashflow.

SVOD Pay-1 streaming licensing, premium digital rentals (PVOD), and physical 4K media
Audited Final CalculationLifetime Window

Net Commercial Profitability Achieved

Factoring theatrical rental receipts and downstream SVOD streaming licensing rights.

Net Profit+$10M
Studio ROI1.14x

Streaming Availability & Theatrical Exclusivity Window

Theatrical-to-Digital Release Timeline
In Theaters Exclusively
Day 14 of 45-Day Theatrical Exclusivity31 Days Remaining
STAGE 01

Theatrical Debut

45-day exclusive theatrical run

Active in Theaters
STAGE 02

Digital PVOD

Apple TV, Prime Video, Fandango

Late March 2026
STAGE 03

SVOD Streaming

Max (Warner Bros. Discovery)

May 2026 (Max Exclusive)
STAGE 04

Physical Media

4K Ultra HD, Blu-ray & Steelbook

June 2026
Projected SVOD Streaming Home: Max (Warner Bros. Discovery)

Ensemble Cast & Creative Architects

Billed Talent & Direct Wealth Dossier Connections
A-LIST TALENT

Creative Department Heads & Producers

Akiva Goldsman
Screenwriter & Producer
Akiva Goldsman
A Beautiful Mind, Practical Magic

Production Trivia & Technical Specifications

Audited Behind-The-Scenes Forensic Bulletins
FORENSIC FACTS
SPEC 01
Reunion Milestone

28 Years After 1998 Cult Classic

Reunites Sandra Bullock and Nicole Kidman on screen for the first time since the original cult phenomenon.

SPEC 02
Production Location

San Juan Islands, Washington & Vancouver

Rebuilt the legendary Victorian Gothic Owens estate with custom botanical greenhouse sets.

SPEC 03
Acoustic Folk Score

Stevie Nicks Collaboration & Alan Silvestri

Features new original recordings by Stevie Nicks revisiting the iconic Midnight Margaritas era.

SPEC 04
Star Contracts

Bullock & Kidman: $15M Each + 10% Backend

Both lead stars negotiated equal executive producer paydays and first-dollar gross equity.

Cinematic Stills & Production Photography

High-Resolution Official Gallery
16:9 ARCHIVAL STILLS
The Owens Sisters Reuniting at Midnight in the Botanical Conservatory
Cinematic Still

The Owens Sisters Reuniting at Midnight in the Botanical Conservatory

Official Still 01
Sandra Bullock in Re-imagined Victorian Gothic Kitchen
Cinematic Still

Sandra Bullock in Re-imagined Victorian Gothic Kitchen

Official Still 02

Lead Star Salary & Equity Contract

VERIFIED PAYDAY
Sandra Bullock

Sandra Bullock

A-List Lead

Net Worth: $250.0 Million

Contract: $15M + 10% First-Dollar
Inspect Full Wealth Dossier

Theatrical Narrative & Production Overview

The Owens sisters return in this anticipated magical sequel, reuniting the iconic coven to face a generational legacy curse while exploring sisterhood, romance, and mystical heritage.

Ensemble Cast

Sandra BullockNicole KidmanEvan Rachel WoodStockard Channing

Production & Studio Data

Primary StudioWarner Bros. Pictures
Official Theatrical ReleaseFebruary 11, 2026
Theatrical Window Breakeven$113M (2.5x Rule)
Profitability StatusRecouping Theatrical Run
Data cross-verified with TMDB and Hollywood studio filings.

Frequently Asked Questions & Verification

Direct Answers for Search & AI Engines (AEO)
SCHEMA.ORG VERIFIED
Practical Magic 2 is currently in theatrical release and will premiere exclusively on Max in May 2026 following a 45-day theatrical window and digital PVOD release.