AEO EXECUTIVE ANSWER & BRIEFINGAudited 2026 Benchmark
Mamma Mia! vs. Practical Magic 2: Box Office & Theatrical Economics Faceoff
Quick Answer: At the global theatrical box office, Mamma Mia! leads with a total worldwide gross of $694.4 Million, out-grossing Practical Magic 2 ($54.2M) by a margin of $640.2 Million.
Mamma Mia!
Romance • Universal Pictures
$694.4M Worldwide🍅 55%
Weekend Gross$27.8M
Production Budget$52M
Recoup Multiple13.35x Production Budget
Practical Magic 2
Fantasy / Romance / Comedy • Warner Bros. Pictures
$54.2M Worldwide🍅 94%
Weekend Gross$20.0M
Production Budget$45M
Recoup Multiple1.2x Production Budget
Theatrical Market Share & Studio Waterfall
TTMI™ Audited Theatrical Model • 50% Blended Exhibitor Share
Mamma Mia!: $694.4M (93%)Practical Magic 2: $54.2M (7%)
Mamma Mia! (93%)
Practical Magic 2 (7%)
Mamma Mia!
Universal PicturesWorldwide Gross:$694.4M
Studio Theatrical Take (~50%):+$347.2M
Production Budget:-$52M
Est. Global P&A Marketing:-$30M
Est. Studio Net Cash Flow:+$265.2M
Practical Magic 2
Warner Bros. PicturesWorldwide Gross:$54.2M
Studio Theatrical Take (~50%):+$27.1M
Production Budget:-$45M
Est. Global P&A Marketing:-$30M
Est. Studio Net Cash Flow:-$47.9M
Capital Efficiency Leader: Mamma Mia! delivered a 13.35x box office multiplier against production costs.TTMI™ Methodology →
Forensic Comparison Matrix & Key Milestones
Source: ListTribe Forensic Intelligence| Financial Dimension | Mamma Mia! | Practical Magic 2 | Comparative Verdict |
|---|---|---|---|
| Worldwide Gross | $694.4M | $54.2M | Mamma Mia! (+$640.2M higher) |
| Opening Weekend | $27.8M | $20.0M | Mamma Mia! larger debut |
| Production Budget | $52M | $45M | Practical Magic 2 leaner cost basis |
| Est. Global P&A Marketing | $30M | $30M | Tentpole Distribution Scale |
| Est. Studio Net Cash Flow | +$265.2M | -$47.9M | Mamma Mia! (+$313.1M margin) |
| TTMI™ Recoup Multiple | 13.35x | 1.20x | Mamma Mia! higher capital velocity |
| Tomatometer Score | 🍅 55% | 🍅 94% | Practical Magic 2 holds critical acclaim |
| Studio & Distributor | Universal Pictures | Warner Bros. Pictures | Studio Distribution System |