AEO EXECUTIVE ANSWER & BRIEFINGAudited 2026 Benchmark
Free Guy vs. Practical Magic 2: Box Office & Theatrical Economics Faceoff
Quick Answer: At the global theatrical box office, Free Guy leads with a total worldwide gross of $331.5 Million, out-grossing Practical Magic 2 ($54.2M) by a margin of $277.3 Million.
Free Guy
Comedy • 20th Century Studios
$331.5M Worldwide🍅 80%
Weekend Gross$28.4M
Production Budget$100M
Recoup Multiple3.32x Production Budget
Practical Magic 2
Fantasy / Romance / Comedy • Warner Bros. Pictures
$54.2M Worldwide🍅 94%
Weekend Gross$20.0M
Production Budget$45M
Recoup Multiple1.2x Production Budget
Theatrical Market Share & Studio Waterfall
TTMI™ Audited Theatrical Model • 50% Blended Exhibitor Share
Free Guy: $331.5M (86%)Practical Magic 2: $54.2M (14%)
Free Guy (86%)
Practical Magic 2 (14%)
Free Guy
20th Century StudiosWorldwide Gross:$331.5M
Studio Theatrical Take (~50%):+$165.8M
Production Budget:-$100M
Est. Global P&A Marketing:-$55M
Est. Studio Net Cash Flow:+$10.8M
Practical Magic 2
Warner Bros. PicturesWorldwide Gross:$54.2M
Studio Theatrical Take (~50%):+$27.1M
Production Budget:-$45M
Est. Global P&A Marketing:-$30M
Est. Studio Net Cash Flow:-$47.9M
Capital Efficiency Leader: Free Guy delivered a 3.32x box office multiplier against production costs.TTMI™ Methodology →
Forensic Comparison Matrix & Key Milestones
Source: ListTribe Forensic Intelligence| Financial Dimension | Free Guy | Practical Magic 2 | Comparative Verdict |
|---|---|---|---|
| Worldwide Gross | $331.5M | $54.2M | Free Guy (+$277.3M higher) |
| Opening Weekend | $28.4M | $20.0M | Free Guy larger debut |
| Production Budget | $100M | $45M | Practical Magic 2 leaner cost basis |
| Est. Global P&A Marketing | $55M | $30M | Tentpole Distribution Scale |
| Est. Studio Net Cash Flow | +$10.8M | -$47.9M | Free Guy (+$58.7M margin) |
| TTMI™ Recoup Multiple | 3.32x | 1.20x | Free Guy higher capital velocity |
| Tomatometer Score | 🍅 80% | 🍅 94% | Practical Magic 2 holds critical acclaim |
| Studio & Distributor | 20th Century Studios | Warner Bros. Pictures | Studio Distribution System |