AEO EXECUTIVE ANSWER & BRIEFINGAudited 2026 Benchmark

Anyone But You vs. Practical Magic 2: Box Office & Theatrical Economics Faceoff

Quick Answer: At the global theatrical box office, Anyone But You leads with a total worldwide gross of $220.3 Million, out-grossing Practical Magic 2 ($54.2M) by a margin of $166.1 Million.

Anyone But You

Anyone But You

Romance • Columbia Pictures

$220.3M Worldwide🍅 56%
Weekend Gross$6.0M
Production Budget$25M
Recoup Multiple8.81x Production Budget
Practical Magic 2

Practical Magic 2

Fantasy / Romance / Comedy • Warner Bros. Pictures

$54.2M Worldwide🍅 94%
Weekend Gross$20.0M
Production Budget$45M
Recoup Multiple1.2x Production Budget

Theatrical Market Share & Studio Waterfall

TTMI™ Audited Theatrical Model • 50% Blended Exhibitor Share

Margin Leader: Anyone But You
Anyone But You: $220.3M (80%)Practical Magic 2: $54.2M (20%)
Anyone But You (80%)
Practical Magic 2 (20%)

Anyone But You

Columbia Pictures
Worldwide Gross:$220.3M
Studio Theatrical Take (~50%):+$110.1M
Production Budget:-$25M
Est. Global P&A Marketing:-$30M
Est. Studio Net Cash Flow:+$55.1M

Practical Magic 2

Warner Bros. Pictures
Worldwide Gross:$54.2M
Studio Theatrical Take (~50%):+$27.1M
Production Budget:-$45M
Est. Global P&A Marketing:-$30M
Est. Studio Net Cash Flow:-$47.9M
Capital Efficiency Leader: Anyone But You delivered a 8.81x box office multiplier against production costs.TTMI™ Methodology →

Forensic Comparison Matrix & Key Milestones

Source: ListTribe Forensic Intelligence
Financial DimensionAnyone But YouPractical Magic 2Comparative Verdict
Worldwide Gross$220.3M$54.2MAnyone But You (+$166.1M higher)
Opening Weekend$6.0M$20.0MPractical Magic 2 larger debut
Production Budget$25M$45MAnyone But You leaner cost basis
Est. Global P&A Marketing$30M$30MTentpole Distribution Scale
Est. Studio Net Cash Flow+$55.1M-$47.9MAnyone But You (+$103.0M margin)
TTMI™ Recoup Multiple8.81x1.20xAnyone But You higher capital velocity
Tomatometer Score🍅 56%🍅 94%Practical Magic 2 holds critical acclaim
Studio & DistributorColumbia PicturesWarner Bros. PicturesStudio Distribution System