AEO EXECUTIVE ANSWER & BRIEFINGAudited 2026 Benchmark

The Menu vs. Spider-Man: Brand New Day: Box Office & Theatrical Economics Faceoff

Quick Answer: At the global theatrical box office, Spider-Man: Brand New Day leads with a total worldwide gross of $384.5 Million, out-grossing The Menu ($79.6M) by a margin of $304.9 Million.

The Menu

The Menu

Thriller • Searchlight Pictures

$79.6M Worldwide🍅 88%
Weekend Gross$9.0M
Production Budget$30M
Recoup Multiple2.65x Production Budget
Spider-Man: Brand New Day

Spider-Man: Brand New Day

Action / Adventure / Sci-Fi • Sony Pictures / Marvel Studios

$384.5M Worldwide🍅 96%
Weekend Gross$64.0M
Production Budget$200M
Recoup Multiple1.9x Production Budget

Theatrical Market Share & Studio Waterfall

TTMI™ Audited Theatrical Model • 50% Blended Exhibitor Share

Margin Leader: The Menu
The Menu: $79.6M (17%)Spider-Man: Brand New Day: $384.5M (83%)
The Menu (17%)
Spider-Man: Brand New Day (83%)

The Menu

Searchlight Pictures
Worldwide Gross:$79.6M
Studio Theatrical Take (~50%):+$39.8M
Production Budget:-$30M
Est. Global P&A Marketing:-$30M
Est. Studio Net Cash Flow:-$20.2M

Spider-Man: Brand New Day

Sony Pictures / Marvel Studios
Worldwide Gross:$384.5M
Studio Theatrical Take (~50%):+$192.3M
Production Budget:-$200M
Est. Global P&A Marketing:-$110M
Est. Studio Net Cash Flow:-$117.8M
Capital Efficiency Leader: Spider-Man: Brand New Day delivered a 1.92x box office multiplier against production costs.TTMI™ Methodology →

Forensic Comparison Matrix & Key Milestones

Source: ListTribe Forensic Intelligence
Financial DimensionThe MenuSpider-Man: Brand New DayComparative Verdict
Worldwide Gross$79.6M$384.5MSpider-Man: Brand New Day (+$304.9M higher)
Opening Weekend$9.0M$64.0MSpider-Man: Brand New Day larger debut
Production Budget$30M$200MThe Menu leaner cost basis
Est. Global P&A Marketing$30M$110MTentpole Distribution Scale
Est. Studio Net Cash Flow-$20.2M-$117.8MThe Menu (+$97.6M margin)
TTMI™ Recoup Multiple2.65x1.92xThe Menu higher capital velocity
Tomatometer Score🍅 88%🍅 96%Spider-Man: Brand New Day holds critical acclaim
Studio & DistributorSearchlight PicturesSony Pictures / Marvel StudiosStudio Distribution System