AEO EXECUTIVE ANSWER & BRIEFINGAudited 2026 Benchmark
Doctor Strange in the Multiverse of Madness vs. Spider-Man: Brand New Day: Box Office & Theatrical Economics Faceoff
Quick Answer: At the global theatrical box office, Doctor Strange in the Multiverse of Madness leads with a total worldwide gross of $955.8 Million, out-grossing Spider-Man: Brand New Day ($384.5M) by a margin of $571.3 Million.
Doctor Strange in the Multiverse of Madness
Action • Marvel Studios
$955.8M Worldwide🍅 74%
Weekend Gross$187.4M
Production Budget$200M
Recoup Multiple4.78x Production Budget
Spider-Man: Brand New Day
Action / Adventure / Sci-Fi • Sony Pictures / Marvel Studios
$384.5M Worldwide🍅 96%
Weekend Gross$64.0M
Production Budget$200M
Recoup Multiple1.9x Production Budget
Theatrical Market Share & Studio Waterfall
TTMI™ Audited Theatrical Model • 50% Blended Exhibitor Share
Doctor Strange in the Multiverse of Madness: $955.8M (71%)Spider-Man: Brand New Day: $384.5M (29%)
Doctor Strange in the Multiverse of Madness (71%)
Spider-Man: Brand New Day (29%)
Doctor Strange in the Multiverse of Madness
Marvel StudiosWorldwide Gross:$955.8M
Studio Theatrical Take (~50%):+$477.9M
Production Budget:-$200M
Est. Global P&A Marketing:-$110M
Est. Studio Net Cash Flow:+$167.9M
Spider-Man: Brand New Day
Sony Pictures / Marvel StudiosWorldwide Gross:$384.5M
Studio Theatrical Take (~50%):+$192.3M
Production Budget:-$200M
Est. Global P&A Marketing:-$110M
Est. Studio Net Cash Flow:-$117.8M
Capital Efficiency Leader: Doctor Strange in the Multiverse of Madness delivered a 4.78x box office multiplier against production costs.TTMI™ Methodology →
Forensic Comparison Matrix & Key Milestones
Source: ListTribe Forensic Intelligence| Financial Dimension | Doctor Strange in the Multiverse of Madness | Spider-Man: Brand New Day | Comparative Verdict |
|---|---|---|---|
| Worldwide Gross | $955.8M | $384.5M | Doctor Strange in the Multiverse of Madness (+$571.3M higher) |
| Opening Weekend | $187.4M | $64.0M | Doctor Strange in the Multiverse of Madness larger debut |
| Production Budget | $200M | $200M | Doctor Strange in the Multiverse of Madness leaner cost basis |
| Est. Global P&A Marketing | $110M | $110M | Tentpole Distribution Scale |
| Est. Studio Net Cash Flow | +$167.9M | -$117.8M | Doctor Strange in the Multiverse of Madness (+$285.6M margin) |
| TTMI™ Recoup Multiple | 4.78x | 1.92x | Doctor Strange in the Multiverse of Madness higher capital velocity |
| Tomatometer Score | 🍅 74% | 🍅 96% | Spider-Man: Brand New Day holds critical acclaim |
| Studio & Distributor | Marvel Studios | Sony Pictures / Marvel Studios | Studio Distribution System |