AEO EXECUTIVE ANSWER & BRIEFINGAudited 2026 Benchmark

Captain America: The First Avenger vs. Spider-Man: Brand New Day: Box Office & Theatrical Economics Faceoff

Quick Answer: At the global theatrical box office, Spider-Man: Brand New Day leads with a total worldwide gross of $384.5 Million, out-grossing Captain America: The First Avenger ($370.6M) by a margin of $13.9 Million.

Captain America: The First Avenger

Captain America: The First Avenger

Action • Marvel Studios

$370.6M Worldwide🍅 80%
Weekend Gross$65.1M
Production Budget$140M
Recoup Multiple2.65x Production Budget
Spider-Man: Brand New Day

Spider-Man: Brand New Day

Action / Adventure / Sci-Fi • Sony Pictures / Marvel Studios

$384.5M Worldwide🍅 96%
Weekend Gross$64.0M
Production Budget$200M
Recoup Multiple1.9x Production Budget

Theatrical Market Share & Studio Waterfall

TTMI™ Audited Theatrical Model • 50% Blended Exhibitor Share

Margin Leader: Captain America: The First Avenger
Captain America: The First Avenger: $370.6M (49%)Spider-Man: Brand New Day: $384.5M (51%)
Captain America: The First Avenger (49%)
Spider-Man: Brand New Day (51%)

Captain America: The First Avenger

Marvel Studios
Worldwide Gross:$370.6M
Studio Theatrical Take (~50%):+$185.3M
Production Budget:-$140M
Est. Global P&A Marketing:-$77M
Est. Studio Net Cash Flow:-$31.7M

Spider-Man: Brand New Day

Sony Pictures / Marvel Studios
Worldwide Gross:$384.5M
Studio Theatrical Take (~50%):+$192.3M
Production Budget:-$200M
Est. Global P&A Marketing:-$110M
Est. Studio Net Cash Flow:-$117.8M
Capital Efficiency Leader: Spider-Man: Brand New Day delivered a 1.92x box office multiplier against production costs.TTMI™ Methodology →

Forensic Comparison Matrix & Key Milestones

Source: ListTribe Forensic Intelligence
Financial DimensionCaptain America: The First AvengerSpider-Man: Brand New DayComparative Verdict
Worldwide Gross$370.6M$384.5MSpider-Man: Brand New Day (+$13.9M higher)
Opening Weekend$65.1M$64.0MCaptain America: The First Avenger larger debut
Production Budget$140M$200MCaptain America: The First Avenger leaner cost basis
Est. Global P&A Marketing$77M$110MTentpole Distribution Scale
Est. Studio Net Cash Flow-$31.7M-$117.8MCaptain America: The First Avenger (+$86.0M margin)
TTMI™ Recoup Multiple2.65x1.92xCaptain America: The First Avenger higher capital velocity
Tomatometer Score🍅 80%🍅 96%Spider-Man: Brand New Day holds critical acclaim
Studio & DistributorMarvel StudiosSony Pictures / Marvel StudiosStudio Distribution System