AEO EXECUTIVE ANSWER & BRIEFINGAudited 2026 Benchmark

Captain America: Civil War vs. Spider-Man: Brand New Day: Box Office & Theatrical Economics Faceoff

Quick Answer: At the global theatrical box office, Captain America: Civil War leads with a total worldwide gross of $1155.0 Million, out-grossing Spider-Man: Brand New Day ($384.5M) by a margin of $770.5 Million.

Captain America: Civil War

Captain America: Civil War

Action • Marvel Studios

$1155.0M Worldwide🍅 90%
Weekend Gross$179.1M
Production Budget$250M
Recoup Multiple4.62x Production Budget
Spider-Man: Brand New Day

Spider-Man: Brand New Day

Action / Adventure / Sci-Fi • Sony Pictures / Marvel Studios

$384.5M Worldwide🍅 96%
Weekend Gross$64.0M
Production Budget$200M
Recoup Multiple1.9x Production Budget

Theatrical Market Share & Studio Waterfall

TTMI™ Audited Theatrical Model • 50% Blended Exhibitor Share

Margin Leader: Captain America: Civil War
Captain America: Civil War: $1155.0M (75%)Spider-Man: Brand New Day: $384.5M (25%)
Captain America: Civil War (75%)
Spider-Man: Brand New Day (25%)

Captain America: Civil War

Marvel Studios
Worldwide Gross:$1155.0M
Studio Theatrical Take (~50%):+$577.5M
Production Budget:-$250M
Est. Global P&A Marketing:-$138M
Est. Studio Net Cash Flow:+$190.0M

Spider-Man: Brand New Day

Sony Pictures / Marvel Studios
Worldwide Gross:$384.5M
Studio Theatrical Take (~50%):+$192.3M
Production Budget:-$200M
Est. Global P&A Marketing:-$110M
Est. Studio Net Cash Flow:-$117.8M
Capital Efficiency Leader: Captain America: Civil War delivered a 4.62x box office multiplier against production costs.TTMI™ Methodology →

Forensic Comparison Matrix & Key Milestones

Source: ListTribe Forensic Intelligence
Financial DimensionCaptain America: Civil WarSpider-Man: Brand New DayComparative Verdict
Worldwide Gross$1155.0M$384.5MCaptain America: Civil War (+$770.5M higher)
Opening Weekend$179.1M$64.0MCaptain America: Civil War larger debut
Production Budget$250M$200MSpider-Man: Brand New Day leaner cost basis
Est. Global P&A Marketing$138M$110MTentpole Distribution Scale
Est. Studio Net Cash Flow+$190.0M-$117.8MCaptain America: Civil War (+$307.8M margin)
TTMI™ Recoup Multiple4.62x1.92xCaptain America: Civil War higher capital velocity
Tomatometer Score🍅 90%🍅 96%Spider-Man: Brand New Day holds critical acclaim
Studio & DistributorMarvel StudiosSony Pictures / Marvel StudiosStudio Distribution System